Stand

Preá Beach, located in the municipality of Cruz, in the state of Ceará, is approximately 270 km from Fortaleza, the region’s main logistical and air hub, and around 15 km from Jericoacoara Regional Airport, which provides direct access to the destination. The flight time between Jericoacoara and Fortaleza is approximately 1 hour, representing a fast connection between the destination and the capital.

The property has a total area of 95,035 m², with approximately 600 meters in length and 150 meters in width, standing out for its beachfront location.

Of the total area, 23,933 m² (25%) correspond to Permanent Preservation Areas (APP), while the buildable area totals 71,102 m² (75%).

Within the usable area, 27,771 m² (29%) are allocated to common areas and 43,331 m² (46%) correspond to lots.

In the residential component, the master plan includes 17,332 m² allocated to single-story units (40% of the lots) and 34,664 m² for units with ground and first floors.

The project is focused on the development of residential products aligned with current market trends and the growing demand for second-home assets.

The residential component includes a condominium with 284 units, totaling approximately 25,660 m² of sellable area.

The project’s main objective was to demonstrate the site’s high development potential in order to mitigate risks for a potential investor.

The process of obtaining a Preliminary Environmental License was successfully carried out, within the maximum permitted density parameters.

Additionally, the buildability and development potential of the property for different residential typologies were validated.

Vila Carnaúba, a neighboring development, stands out as one of the region’s main projects, directly contributing to the appreciation of the local real estate market.

Implemented on an area of approximately 500,000 m², the project includes 150 residential lots fully sold, in addition to gastronomic infrastructure, several leisure options and eight bio-lakes.

According to accommodation platforms such as Tripadvisor and Booking.com, the Jericoacoara region has approximately 350 hotels and inns, while Preá Beach currently has between 60 and 80 accommodation establishments.

This market is characterized mostly by small independent properties, which highlights the low presence of institutional operators and reinforces the region’s appreciation potential.
In addition to its natural characteristics, Preá Beach benefits from constant winds for up to eight months per year — one of the longest periods in the world — supporting continuous demand for accommodation, services and real estate acquisitions.

Inserted within the area of influence of Jericoacoara, the destination combines beaches, freshwater lagoons and an established offer of bars and restaurants. The high season is concentrated between June and January.

Among the region’s main attractions are Lagoa do Paraíso, Pedra Furada and Sunset Dune, with the sunset over the ocean being a significant differentiating factor on the Brazilian coastline.

In this context, Preá consolidates itself as a natural extension of an already established destination, with consistent demand growth and room for the development of larger-scale residential projects.

For further information regarding the opportunity, pricing and transaction conditions, we remain at your disposal.

VBR Invest connects real estate and business opportunities from Brazil and Portugal to the international market.

 www.vbrinvest.com